Take the time to smile meets everyday magic with its fun and funky designs!
Discover the collaboration between Smiley® and Rice, showcasing a charming assortment of colorful aprons, tea towels, and playful melamine cups, along with other delightful items that are sure to become your go-to utensils.
Fun, Funky & Functional collections of homeware and accessories to fill your everyday with happiness and magic.
Business with a Heart
Social Responsibility is part of the RICE DNA. Our raffia is a beautiful and natural product from Madagascar and our melamine contains no BPA or phthalates.
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Fabulous quality and absolutely adorable!!
These cups are just perfect and the quality is amazing. The best I’ve seen out there! A must purchase.
A huge hit with my grandsons
We use this as our daily dinnerware in our house. Makes mealtime feel fun! Love the vibrancy of colors. Size is great for small hands!
My daughter doesn’t leave home with out it perfect size.